Show The Customer Appreciation
Unfortunately, customers get a bad reputation at some companies, with some people. One manager we worked with called his customers “bananas.” When asked what he meant, he said they always complain about anything. Not surprisingly, employees also called customers “bananas. “ After further investigation, we found that the customers definitely had reason to complain, because the company wasn’t good at customer service. We helped the company managers realized that they had to get better to reduce customer complaints. Customers weren’t bananas. They just wanted better service.
We need to debunk three myths about customers:
Customers try to make things difficult on purpose.
Most customers are just trying to reach you, get what they want, and be treated respectfully and courteously.
Customers like to complain.
Research says that 96% of customers are silent complainers. In other words, they don’t complain to the source, but they so tell their friends or family about their poor service experience.
Customers expect the impossible.
We reviewed earlier what customers want. The impossible was not listed. They do want what they paid for. If you deliver that and do it with a little pizazz or thoughtfulness, you will usually outshine most other service providers.
Showing customers appreciation demonstrates your commitment to improve and so a good job of thanking customers for their business.
